For trades · Built for owner-operators
Be the only call.
Exclusive, phone-verified customer requests. You're the only one who gets the call. Pay-as-you-go, month-to-month, no annual contracts.
1:1
One pro per customer — never shared
<60s
Bridge-call target
Exclusive
No bidding wars
Exclusive vs shared
One pro per customer — not five racing for the same job.
| Shared-contact sites | Routed | |
|---|---|---|
| Who you compete with | Up to 4 other pros | ✓No one — the customer is yours |
| When you reach them | After they've called around | ✓First — in under 60 seconds |
| Pay for jobs you lose | Yes | ✓Only customers delivered to you |
| Contracts | Annual lock-in common | ✓Month-to-month, pause anytime |
| Where customers come from | Resold / arbitraged | ✓Our own ads, SEO & direct traffic |
| Junk contacts | Hard to dispute | ✓24h dispute — credit, not an argument |
| TCPA consent | Your risk | ✓Captured + TrustedForm; calls recorded |
No bidding wars, no shared contacts — one verified homeowner, routed to you.
The math
Cheaper per closed customer — at nearly double the per-customer price.
You don't have to trust us. Trust your own arithmetic. Same roof, same revenue — here's what it costs to win the job on a shared-contact site versus on Routed.
On a shared-contact site (Angi)
- Per request
- $80 — shared with up to 4 pros
- Close rate
- ~15% (race-to-call)
- Requests to close one job
- ~7
Cost to acquire one customer
$560
On a $9,000 roof, that's a 6.2% acquisition cost.
On Routed
- Per request
- $150 — exclusive, nobody else has the number
- Close rate
- 30–40%
- Requests to close one job
- ~3
Cost to acquire one customer
$450
On a $9,000 roof, that's a 5% acquisition cost.
$110 cheaper per customer
Illustrative unit economics using industry-typical shared-contact figures and Routed's exclusive per-customer price. Your close rate and ticket size will vary — run the numbers for your own jobs.
From apply to closed job
How it works for you.
- 1
Apply in five minutes
Tell us your trade, license & insurance, and the ZIPs you cover. We respond within one business day.
- 2
Get verified & go live
We confirm your license and insurance. Add a card, set your hours, daily cap, and territory — then flip yourself online.
- 3
A customer rings your phone
A verified, exclusive homeowner in your area. You get an SMS and a call within seconds — and no other pro is contacted.
- 4
Press 1 — you're talking
The homeowner is already on the line. Quote the job while you're top of mind. You only pay for customers delivered to you.
- 5
Booked appointments, not just calls
Homeowners can book a visit at a set time. You get a confirmed appointment on your calendar — name, address, job, and time — not just a phone number to chase.
- 6
Miss the call? It still gets booked
If you can't pick up the 60-second bridge, Routed's AI booking agent texts the homeowner, answers their questions, and books the appointment straight onto your calendar — within limits you set. A missed call stops being a lost job.
- 7
Real-time infrastructure does the heavy lifting
Live phone and address verification, exclusive routing, the 60-second bridge call, and SMS speed-to-contact nurture all run automatically. You just show up and quote.
Quality
What we check before you get the call.
Phone number verified live via Telnyx Lookup
Address confirmed via USPS validation
Homeowner status confirmed at form submit
Urgency scored — only ready-to-hire customers route
TCPA consent timestamped + TrustedForm cert retained
Duplicate detection across 24-hour window
The contrast
Built to be the opposite of what HomeAdvisor got fined for.
HomeAdvisor was ordered to pay up to $7.2M by the FTC in 2023 for misrepresenting the quality and exclusivity of what it sold to pros. Routed exists to deliver what they claimed but didn't: phone-verified homeowners, exclusive routing, and a dispute process that actually works.
Read the FTC release →Pricing
Pay-as-you-go. Pause anytime.
Starter
- Per-request fee only
- Up to 5 customers/day
- 10 ZIPs in one metro
- Email support
Pro · Most popular
- $499 rolls as credit
- Up to 25 customers/day
- Unlimited ZIPs
- Priority bidding
- 24/7 acceptance available
Enterprise
- 100+ customers/day
- Multi-state, multi-vertical
- Dedicated account manager
- Weekly QBR + custom reporting
- Net-30 invoicing available
Questions
Answered directly.
What if I don't answer?
The request falls to the next pro. You're not charged.
What if it's a junk request?
Dispute within 24h. Credit, not argument. Closed list of valid reasons.
Do I need a contract?
No. Month-to-month. Pause anytime in your dashboard.
How is this different from Angi?
One pro per customer. Always. We never share your match with anyone else.
What does it cost?
$0/mo Starter, $499/mo Pro (rolls as credit), Enterprise custom. Per-request fees on top.
Where do customers come from?
Our own Google Ads, SEO, and direct traffic. No third-party arbitrage.
How fast is the bridge call?
We build around an under-60-second target — you're connected while the homeowner is still on the line.
What if I'm not at my phone?
Set hours, daily cap, and online status in your dashboard.
Ready to be the only call?
Apply takes five minutes. We respond within one business day.
Or write hello@routed.com














